Cheltenham Information Exchange

The new pilot ‘information pod’ coming to Cheltenham High Street.

As part of Cheltenham Borough Council’s (CBC) Welcome Back programme and commitment to supporting the town’s economic recovery, a new pop-up information pod is being installed on Cheltenham High Street from next week.

The pod – which will be known as the Information Exchange (or iX for short) – will be installed for an initial three month trial period this spring (2022). It is designed to act as both a physical as well as virtual information point, helping to inform visitors to Cheltenham town centre of the latest events and things to do in the town – as well as an opportunity to engage the general public on projects and initiatives from a range of local partners.

The Information Exchange will feature large externally facing maps and digital screens that will highlight what’s on today across the town as well as more details of local initiatives and events. When ‘staffed’, the Information Exchange will also have an internal space where the public will be able to ask questions and pick up leaflets and further information on things to do in and around the town.

As part of this pilot phase, on behalf of CBC, Marketing Cheltenham is inviting local organisations, groups and charities to make use of the Information Exchange for their own pop-up space, right in the centre of town, thus ensuring its opening times are maximised. So, whether you are a local community group looking for an opportunity to engage with the public, or an arts organisation wishing to promote your latest exhibition – or perhaps you might even be a local event or festival organiser that would like a pop-up box office – we’d love to hear from you!

How to get involved?

To apply to operate from the Information Exchange for either a single day, or a series of days, please review the FAQs and complete the Application Form and email this to

If you would like to discuss the opportunity in more detail before submitting an application, please contact David Jackson at Marketing Cheltenham at