Aside from making your business part of our campaign to drive the visitor economy and increase its annual value, joining Marketing Cheltenham will also provide you with a wide-range of benefits including:
Marketing opportunities…
- dedicated website profile on VisitCheltenham.com
- supporting benefits for your profile, including “what’s nearby” linking, events listings and much more
- booking widget interface (where applicable) to drive direct bookings for your business
- optional upgrades available including promoted event opportunities at exclusive member rates
- profile listing on cotswolds.com
- optional upgrade to a Gold Cotswolds Tourism membership for an exclusive Marketing Cheltenham rate
- content sharing via your profile, across our Visit Cheltenham consumer platforms including:
- website
- social media
- PR
- email marketing
- inclusion in our social media content across all the Visit Cheltenham platforms (when relevant)
- PR & influencer engagement opportunities targeted at local, regional, national, international and trade press and contacts
- promotion as part of our visitor and resident content
- familiarisation and experience trips for journalists and tour operators
- automatic incorporation into our twelve month rolling content plan, with opportunity to supply your own relevant content too
- the majority of these opportunities will be free, however a small number of initiatives will attract a small cost, offered at a preferential rate to members.
- re-sharing your initiatives including competitions, events, blogs etc. to our followers where appropriate
- last-minute availability promotion to our followers, along with any upcoming offers or discounts.
Business opportunities…
- access to market intelligence information including local funding opportunities, local consultations, footfall figures and more, as they are released
- biweekly B2B newsletter with updates and opportunities from Marketing Cheltenham and our partners
- access to our online Cheltenham image library. Images will be free but some images will require a credit to the photographer
- access to our industry expert panel offering help and advice
- participation in our business development forums with up to 15 invited businesses
- access to performance statistics relating to your membership including website and campaign stats
- regular quarterly networking opportunities with like-minded businesses including fellow members and appropriate partners
- participation in our newly launching Conference Desk, encouraging MICE investment into the town (for members with appropriate facilities)
- promotion of your venue as a potential Film & TV location (for members with appropriate facilities)
Industry & economic development…
- representation of your business and views where appropriate, with local consultations and strategies and wider regional initiatives
- benefit from our drive for shared economy regulation, ensuring visitor safety, and responsible partner promotion
- benefit from our partnership strategy with other local associations, and if you wish, take advantage of their memberships directly with our negotiated member rates (where applicable) including:
- Cheltenham BID
- Suffolk Traders
- Cheltenham Chamber
- Cheltenham Hospitality Association
- many more…
- representation of your business through our destination exhibition presence e.g. World Travel Market.
